"From Radical to Reconstruction"

It can be difficult to know what to do in the wake of breast cancer treatment. Obviously, focusing on treatment and the healing process is vital, but it’s just as important to figure out how to carry on with normal, daily life to thrive as well as survive.

Getting dressed in the morning is a simple task that can become a challenge for women post mastectomy. Bras are more than just a piece of clothing; they speak to women’s identity and help women prepare for the activities of the day. The various styles of bras are as diverse as the women who wear them.

While regular bras provide support and comfort, a mastectomy bra redefines both those factors while allowing survivors to live their lives as they want.

A Fitting Experience Mastectomy Shoppe understands the emotions involved in purchasing a mastectomy bra, especially the first time. We are well equipped to respectfully support women shopping for a custom bra or breast prosthesis, and each customer receives personalized assistance while shopping our wide selection of mastectomy fashion products.

One of the most popular brands at our store is Amoena. These functional bras are beautiful and comfortable. Women across the United States have benefited from this incredible company and their products that make it easier to mentally face the world after a mastectomy.

Amoena’s History

In 1971, Cornelius Rechenberg was studying plastic engineering technology at the University of Applied Sciences in Rosenheim, Bavaria, Germany. While at the university, he began work with a women’s lingerie manufacturer called Anita.

At the time, most breast prosthetics were plastic bags filled with paste or oil. Rechenberg felt there had to be a better way to create a more natural experience for post-mastectomy women, so he began experimenting with new materials to develop a better prosthetic. His senior thesis explored silicone breast form advancement. After graduating in 1975, Rechenberg founded Amoena.

The first Amoena breast forms weren’t well-received by industry leaders who believed their products were still the best on the market. With true German determination, Rechenberg continued his search for people who believed in his product and vision.

In 1976, a company called Basko-CAMP placed an order for 1,000 breast forms, and a year later, Amoena premiered in the US market. Thanks to Cornelius Rechenberg’s dedication and persistence, Ameona founded its US subsidiary in Atlanta, Georgia by 1980.

Since Amoena’s founding, the company has become an industry leader while supporting women around the globe. They focus on comfort and offer an impressive collection of breast form products, swimwear, and bras to women who demand and deserve excellence.

Why Amoena’s Products

Amoena believes that women should have access to beautiful lingerie that makes them feel special, regardless of whether they’ve had breast surgery. A mastectomy bra should look great, be as supportive, and as comfortable as any other bra, but it should also have some key features to fit needs specific to post-surgical lifestyles.

Features like wide shoulder straps, wider underbands, elastic edged cups, variable fastening, gentle underwiring, and discreet pockets are what separate Amoena’s fashions from the rest.

Amoena products have won awards for innovation, including the 2020 Red Dot award for design. After 45 years in the industry, Amoena has garnered support from women around the world who love these mastectomy products. The brand is committed to improving its technology and products each year to become a foremost mastectomy product brand.

Living With Amoena

Learning to wear a breast form or mastectomy bra is easy with Amoena, and A Fitting Experience Mastectomy Shoppe is ready to help you find the bra that’s perfect for you. No matter if you’re looking for a recovery bra, an everyday bra, or a bra that can help you feel fantastic when you go out on the town, A Fitting Experience Mastectomy Shoppe has the Amoena bra for you.

For example, the Amoena Annette Underwire mastectomy bra offers functionality as well as fashion with molded nude fabric cups and gorgeous black lace overlay. The bilateral bra pockets are manufactured using soft microfiber so they can comfortably keep a breast form, symmetry shaper, or enhancer in place against your body. Amoena’s attention to detail extends into the lightly padded hook-and-eye backing that doesn’t compromise comfort.

The Amoena Performance Sports mastectomy bra helps you get back to the gym, track, or just around the house, confidently. This bra provides ultimate support with its reinforced side panels and soft fabric molded cups. This inspired bra design includes microfiber fabric with moisture-wicking properties and breathable mesh panels at the center, sides, and back, so you never have to worry about perspiration.

If you need a great day-to-day bra, the Mona wire-free soft cup bra is perfect for work and lounging. There are no seams to show through your favorite tops, blouses, and dresses. This bra features pockets so it can be worn as a bilateral, left, right, or non pocketed bra.

The Wrap Up

Mastectomy bras are more than just a piece of supportive clothing. At A Fitting Experience Mastectomy Shoppe, you can get your professional fitting with caring and encouraging individuals who want you to live your best life after your surgery.

Providing women with choices from the Amoena brand is just one way we like to take care of our clients. Call us at (954) 978-8287 to schedule your appointment for a custom fitting and personalized shopping experience. Purchasing a perfectly fitting bra is one of the best ways to enjoy the full benefits of Amoena mastectomy bras.

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